by Wera Aretz, Dominic-Nicolas Gansen-Ammann
Questions in business psychology cover a broad range of topics and are steadily gaining in significance, both in scholarship and in the field. The selected articles in this issue 2/2013 illustrate the importance and variety of psychological findings for questions in economics and point to their high level of relevance to practical applications. The original articles chosen for publication in this edition can be classified under the business-psychological subdisciplines of industrial and organisational as well as marketing and advertising psychology. They cover significant topics such as the factors involved in career stress and workload, measurements of organisational commitment in a variety of foreign languages, and subliminal influences on purchase decisions.
Given the fact that in 2012 11% of 1,125 respondents reported that work had kept them from having enough time for their families several times a week (Statista, 2014a) and that work or university studies are viewed as the greatest stress factor (Statista, 2014b), the study by Susanna M. Krisor and Jens Rowold, ‘Effort-Reward Imbalance Theory and Irritation: The Important Role of Internal and External Work-Family Conflict’, makes an interesting contribution to debates in this area. The authors enlist an established stress model in industrial psychology (Siegrist, 1996) to explain the adverse health effects that arise as a result of the personality trait of overcommitment and answer the question concerning the individual conditions of career stress as well as the conflicts in which it results and options for action.
The article by Uwe P. Kanning and Anka Hill, ‘Validation of the Organizational Commitment Questionnaire (OCQ) in Six Languages’, offers a valuable aid for companies with international operations interested in measuring the commitment levels of their employees. To accomplish this, the authors translated the Organizational Commitment Questionnaire by Porter und Smith (1979) into German, Polish, Hungarian, Spanish and Malay. Against the backdrop of the findings of the first article, this gives rise to a variety of possible applications, including applications in the field of psychological health promotion within the company.
Under our heading of Articles by Graduates, we publish a study by Klaas Höpcke and Johannes Freyer, who received the Bachelor’s degree from the Fresenius University of Applied Sciences in Hamburg. They address themselves to the theme of ‘Influencing Purchase Decisions: The Effects of Subconscious Manipulation of the Affective Attitude Component’ (‘Beeinflussung von Kaufentscheidungen – Effekte unterbewusster Manipulation der affektiven Einstellungskomponente’), drawing upon the popular findings of the 1950s that claimed that the subliminal presentation of stimuli during a cinema film can influence people’s purchase behaviour. Using an experimental method, they examined comparable conditioning processes and applied their findings to advertising and consumer psychology.
We hope that this issue offers our readers an interesting and varied compilation of articles.
Cologne, December 2013
Wera Aretz & Dominic-Nicolas Gansen-Ammann
Porter, L. W. & Smith, F. J.(1970). The etiology of organizational commitment. Unpublished manuscript, University of California at Irvine.
Siegrist, J. (1996). Adverse health effects of high-effort/low-reward conditions. Journal of Occupational Health Psychology, 1, 27–41.
Statista (2014a). How often during the past 3 months have you had too little time for your family as a result of work? (Wie oft ist es Ihnen innerhalb der letzten 3 Monate passiert, dass Sie wegen der Arbeit zu wenig Zeit für die Familie hatten?) Available under: http://de.statista.com/statistik/daten/studie/279497/umfrage/wegen-der-arbeit-zu-wenig-zeit-fuer-familie/ (22 January 2014).
Statista (2014b). The Leading Stress Factors in Germany by Gender in 2013 (Größte Stressfaktoren in Deutschland nach Geschlecht im Jahr 2013). Available under: http://de.statista.com/statistik/ daten/studie/282578/umfrage/umfrage-zu-den-groessten-stressfaktoren-im-alltag-nach-geschlecht/ (22 January 2014).